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Marketing Ideas for the Mompreneur
Posted By Jessica Fisher On July 3, 2014 @ 6:43 am In Product Reviews,Promotions | 1 Comment
Got a business that you want to market on the web? This new resource could help you.
I’ve known many a mompreneur* in my time. Gramma John sold lefse and hand-crocheted baptism jackets. My mom crafted stuffed calico mice — don’t ask — and sold them at the Swap Meet. Her friends Rita and Linda opened a kids’ consignment store back in the day when those stores didn’t exist.
In modern times, my friend Amy has developed an app, the Pandora of wines . I write and publish books. My sister Jamie  has her own manicure salon. My sister Janel  works for businesses as a virtual assistant.
There is no end to the cottage industry in our times. In fact, as a freshman in college I
fell asleep while reading read about the resurgence of the cottage industry and specifically how the information age would transform our times. This was 20 years ago, people, when only drug dealers had cell phones! I don’t think we really had a clue what was ahead of us. But Drucker  and Toffler  certainly did!
(I totally wish I had paid more attention in college. Sigh.)
And here we are with the blessed internet and unfathomable potential in terms of information acquisition. It’s a great time — and a hard time — for entrepreneurs to market their products. But, if they aren’t doing it on the web, then they are missing out.
Yet, it can be so hard to make a ripple in the big sea of the internet. So hard.
If you have a business, you need to find a way to interact with the world via the web. Depending on your business, a website, blog, and/or facebook or twitter are kinda important. But where do you start?
Prerna Malik, a longtime contributor of Life as MOM, has put together a package that helps you do this very thing. Her Content Cookbook  is jam-packed with tips and tricks to help you market your business and boost your visibility on the web. I whipped through it last week and found lots of great ideas I had never considered before.
In the Content Cookbook  you’ll find:
You can pre-order the book now to get $50 off the regular price of $199. I know. That sounds like a lot. I can’t tell you if you should get it for sure. It really depends on your business and what you know already. If you are starting from scratch and have the budget to invest, I’d say it’s definitely worth your while.
I was super encouraged with what I read and felt that I learned a lot –and I’ve been working on the web for over 6 years.
Go here  to pre-order the book. This pricing is good only until July 9, 2014
*mom + entrepreneur = mompreneur
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 Notions Capital: https://www.flickr.com/people/notionscapital/
 the Pandora of wines: http://goodcheapeats.com/2014/06/take-the-guesswork-out-of-buying-great-wine/
 My sister Jamie: http://instagram.com/naildesignsbyjamie
 My sister Janel: http://jlpiersmava.blogspot.com/
 Drucker: http://en.wikipedia.org/wiki/Peter_Drucker
 Toffler: http://en.wikipedia.org/wiki/Alvin_Toffler
 Content Cookbook: https://www.e-junkie.com/ecom/gb.php?ii=1362033&c=ib&aff=107891&cl=277447
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